BRAC, the largest island of the central Dalmatian group of islands, the third largest among the Adriatic islands. It is separated from the mainland by the Brac Channel, from the island of Solta by the so-called Splitska Vrata (Split Gate) and from the island of Hvar by the Hvar Channel. The highest peak of the island, Vidova Gora (Vitus' Mount) (778 m), is also the highest peak of all Croatian islands.

With its limited population and breathtaking scenic beauties, this island can never be surpassed when it comes to excitement, adventure and peace. Brac has been summoned as one of the rare and ideal holiday destinations which bestow several facilities of hiking, swimming, sunbathing etc. With its cooperative climate, thickly populated vegetation and amicable people, this island has emerged as one of the best islands of Croatia.

The largest places are Pucisca and Supetar. Major farming products are olive oil, wine and fruit (sour cherries and almonds). Fish canneries are located in Postira and Milna.

The famous Brac building stone was used in the construction of the White House in Washington and the Palace of Diocletian in Split.

Brac was inhabited as early as the Neolithic , featuring also the archaeological sites from the Bronze and Iron Ages and from the period of Greek colonization. The first known settlers were the Illyrians (the ancient name of Brac, Brattia, most probably originates from the Illyrian word brentos: deer).